Overview
To mark its 150th anniversary in 2016, the Swiss company Nestlé committed to the creation of a «Nestlé 150 Years» logo that would reflect its past, present and future.
Following different presentations for the project, Nestlé appointed urs schmidt design to create the logo. The original combination of Nestlé ’s logo * with that of the «150 Years» and the use of intense colours gives the new logo its shape and coherence. With its unique visual impact, the Nestlé 150 Years’ Anniversary logo is an invitation to celebrate this anniversary.
* The new Nestlé logo was also developed by urs schmidt design
(see previous page).